About Me

Cony is a design enthusiast who loves all things digital. She recently graduated from Curtin University and holds a BComm in Marketing and has launched her professional career with SOMA. Cony also does freelancing work predominantly in the IT and resources sectors helping with software, web and application development as well as marketing and branding solutions.

Outside of work, Cony enjoys reading a good book cover-to-cover, watching anime subbed (never dubbed), caring for her plants and drinking a good batch brew coffee.

Blog articles

Getting the Most out of a Design Sprint

From its humble beginnings at Google in 2010 as an approach to innovation - the Design Sprint has become a tried-and-true method for companies and teams to rapidly find solutions to head-scratching problems. Because of their popularity and promotion by big companies for different purposes it can be a bit confusing to navigate and understand the world of Design Sprints. Below we’ll share some tips for how to get the most out of your Design Sprint.’


How to find your calling in social impact

Getting started in the complex world of social change means first understanding our own unique set of skills and values and how you can best apply yourself to work that not only interests you but that you can make maximum impact in. The big question to start with is, what is my calling in social impact?

Social Impact

How to Solve the Right Problem

In 2012, online travel website Expedia solved a problem that had been costing them $100 million a year. How did they do it? The short answer is that they found the right problem to solve.


How to Predict the Future(s)

Futures thinking offers us a process for mapping the landscape of the future, and understanding how we can prepare for and even shape the trends that will affect us going forward.

Future of Work